
This week, for our franchisee spotlight, we would like to introduce you to Yvonne Murray, franchisee one of the Brooklyn locations of
Smart Tax. Below is her story.
BROOKLYN, NY – While many businesses are slowing down due to the rocky economic climate,
Smart Tax franchise, a newly launched 10-unit tax preparation concept, is just starting to speed up. Smart Tax is a step above the competition by offering quicker returns, better services and is expanding rapidly, now opening their newest location in Brooklyn at 928 Myrtle Ave.
“I have heard Nick Rizzi talk about his dream of creating Smart Tax for years and I am so excited to be a franchisee in this fresh new concept,” said Yvonne Murray, franchisee of the Brooklyn location speaking about Smart Tax’s CEO.
Before
Smart Tax was even an idea, Yvonne Murray worked closely with Nick Rizzi, founder and CEO of Smart Tax, at the New York Community Bank. It was there that Rizzi would tell Murray his ideas and aspirations about opening his own business. For 2-years Murray worked at one of Nick Rizzi’s Smart Tax location during the tax season, where she managed the location that she now owns herself. Now she has taken the next step as a Smart Tax franchisee and is fully committed to Smart Tax. She plans to develop two more locations within the next three to five years.
Yvonne is a dedicated and hard working business woman who still manages to raise three children, with her fourth due at the New Year. She has taught her 15 year-old daughter a lot about the business already, including how to use their system of filing taxes. Yvonne hopes to keep this business in the family and that one day her children can have a bigger role in Smart Tax.
CEO and Founder Nick Rizzi grew Smart Tax into four small successful locations, after launching his first location as a 29-year old entrepreneur using his life savings and a credit card. Rizzi created his concept a step above the competition by offering quicker returns and better services.
Despite the economic climate and people cutting back on spending, tax returns is one appointment people can look forward to every year—and people can get their taxes processed at Smart Tax in as quickly as an hour for a very low cost.
“I wanted to create a system one-step ahead of competition and provide a service that our customers valued in each community we enter,” said Rizzi, noting he plans to have 100 locations by January 1, 2012. “Yvonne Murray, who has been there for me since day one, is a great addition to the Smart Tax team. I know she will do amazing things to help strengthen and grow this
franchise.”